Eastbourne campaigners call for year-round seawater testing

Eastbourne campaigners call for year-round seawater testing

By Sam Powell

On 17th May 2025, dozens gathered on Eastbourne’s beach by the Wish Tower as part of a national “Paddle Out” protest by Surfers Against Sewage (SAS), calling for action on sewage pollution and year-round water testing. Eastbourne’s demonstration, one of 43 nationwide, was organised by Plastic Free Eastbourne, founded by Oliver Sterno in 2018 and designated SAS’s seventh “Plastic Free Community” in 2019.

Local voices urge change

Campaigners want the Environment Agency (EA) to extend water testing off Eastbourne’s beaches beyond the May-September bathing season, citing increased year-round sea swimming, health and environmental risks from contamination.

“We are here for the same reason, and that is because we want to see our oceans and our health protected,” said Emma O’Neill of SAS. “The water system in this country is broken, and now is the time to call for change.”

Emma referenced EA data indicating an increase in “spill” discharge hours across England in 2024. Combined sewer overflow (CSO) discharge reached a record total of 3,614,427 hours, an increase of 8,558 hours (0.22%) compared to the previous year (The Rivers Trust).

“This is simply not good enough, and pollution for profit must stop, and that’s why we’re here today,” Emma added, citing figures available through the Top of the Poops database and UK Parliament stats, showing that Southern Water released untreated sewage for 304,537 hours in 2024, a reduction of 4% compared to 2023, across 29,355 CSOs.

While seawater quality in Eastbourne was rated “good” in 2024, Southern Water still released untreated sewage 91 times, lasting a total of 617 hours, which is a decrease from 2023’s 108 releases lasting a total of 754 hours, and an increase from 2022’s 434 hours. However, this does not cover “spills” from inland pipes into rivers.

“We want the quality to be good all through the year,” Oliver Sterno added. “They test it from May; they should test it in the winter months as well, because we have swimmers here all year round.”

Currently, only citizen science fills the year-round testing gap. More than 30 swimmers were preparing to enter the sea, and just two said it was their first dip that year, highlighting the year-round use. Before they entered, Emma declared: “Our message really is clear, cut the crap and end the sewage scandal.”

Onshore, protesters chanted:

“What do we want? Clean waters!
When do we want it? Now!
Stop the scum, clean the tides!
No more sewage, no more lies!”

A large group of people holding banners, paddleboards and canoes. Some are holding oars. Banners have slogans including "stop the sewage scandal", "end this shit show", "save our oceans"

Surfers Against Sewage “Paddle Out” event, Eastbourne, 17 May, 2025.
Photo credit: Sam Powell

Chris Mason and Oliver Sterno holding a cardboard banner with the words "The Big Turd Paddle Out". Behind them is a green sea, people swimming and canoeing and the end of Eastbourne pier with its golden dome.

Oliver Sterno (right) and Chris Mason (left).
Photo credit: Sam Powell.

The sea remained relatively calm for Eastbourne’s 2025 “Paddle Out” event.       
Photo credit: Sam Powell

Policy Reform and Accountability​

Emma O’Neill also highlighted some progress. Since 2017, Southern Water has not paid shareholder dividends, and the Independent Water Commission, chaired by Sir Jon Cunliffe, is reviewing the sector, inspiring SAS’s ‘Dear Jon’ campaign.

The Water Special Measures Act 2025 also introduces:

  • Criminal liability for environmental breaches
  • Penalties
  • Bonus bans for underperformance
  • Independent real-time sewage outflow monitoring
  • Mandatory Pollution Incident Reduction Plans

It came into force on June 6th, immediately blocking bonuses for 10 executives across six firms, including Southern Water. Environment Secretary Steve Reed said: “Water company bosses, like anyone else, should only get bonuses if they’ve performed well, certainly not if they’ve failed to tackle water pollution.”

Real-time Event Duration Monitoring has also been in place since 1 January 2025 under Section 81 of the Environment Act 2021.

Three women holding cardboard banners with the slogans "Incompootence", "End this shit show", "Water slaughter", "Stop the sewage scandal", "Dirty Poolitics"

Jill Shacklock (pictured left) and Robert McGowan of EEAN joined the event, as did Cllr Ali Dehdashty, (then) Mayor Cllr Candy Vaughan and Cllr Andy Collins.
Photo credit: Sam Powell.

Southern Water's plans for Eastbourne

Of four local coastal outflows, three already meet the 2050 target stating that “Storm overflows will not be permitted to discharge above an average of 10 rainfall events per year by 2050” as outlined in the government’s Storm Overflows Discharge Reduction Plan.

The company has pledged £21.36 million for post-2030 upgrades to Eastbourne Wastewater Treatment Works 1, located roughly 2.5 miles offshore, to boost storage and treatment capacity to meet these targets.

A poster outside the Eastbourne Wastewater Treatment Works. It has recently also come under fire due to unpleasant smells in the area.           
Photo credit: Sam Powell.

Victorian infrastructure and systemic challenges

Companies cite Victorian infrastructure, increased use, rainfall, and pump failures as reasons for raw sewage release during heavy rain to prevent home backflows, such as the 16 incidents recorded in the Pevensey and Cuckmere catchment in 2019-2020 (see p. 10).

However, campaigners state concerns about “dry spills” during good weather and a lack of past regulatory action. Critics argue England’s fully privatised water system, unique globally, is ill-equipped to tackle these systemic issues. As Parliament noted in 2018, “England is the only country to have fully privatised its water and sewerage system.” With around 15,000 storm overflows in England, pressure for deeper reform is mounting.

Photo of large rocks in foregroound on a pebbled beach. Breakwaters can be seen

Location of Eastbourne’s three main sewage outfall pipes (Langney Point). The other (the rarely used “Granville Road Eastbourne” pipe) is near the Western Lawns.                      
Photo credit: Sam Powell.

Investment and the cost

In 2023, Southern Water CEO Lawrence Gosden said he apologises “that action was not taken sooner on sewage spills in the South-East,” and endorsed Water UK’s industry-wide £10 billion investment plan from 2023 to 2030.

Southern Water alone has pledged £7.8 billion to upgrade services, with £1.5 billion aimed at cutting sewage spills by 8,000 annually by 2035.

But the costs may fall on customers. Ofwat’s David Black warned of rising bills in late 2024.       A 2022 government press release spoke of the difficulties of achieving the ideal solution of separating rainwater and sewage pipes. It stated it “would cost between £350 billion and £600 billion,” while alternative solutions involving storage tanks could cost £160 – £240 billion, all impacting consumer bills.

As the push for cleaner seas continues, progress is steady but costly, reigniting debate over regulation, historic underinvestment and the case for public ownership.

Recommended sewage maps available to the public

Oliver Sterno (right) and Chris Mason (left) at the “Paddle Out” Protest. 
PhotoCredit: Sam Powell.

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Eastbourne Spring Water Festival 2025

Eastbourne's Spring Water Festival 2025

By Sam Powell

Eastbourne’s Spring Water Festival returned this year for the fifth time, with nine days of events from the 10th to the 18th of May, highlighting a range of environmental projects and issues with a focus on the importance of water.

Eco Fair

 The opening ceremony of the Eco Fair on the Western Lawns took place at 1pm on Saturday, 10th May. Plastic Free Eastbourne’s (PFE) lead coordinator, Oliver Sterno, opened with a speech, followed by Mayor Cllr Candy Vaughan, MP Josh Babarinde, and Council Leader Cllr Stephen Holt, who also thanked attendees.

The fair featured stalls from the Eastbourne Eco Action Network, promoting sustainable transport, and Energise Sussex Coast, offering free energy advice. Other stalls included reused material fashion, eco-themed art, and contributions from Greenpeace, Extinction Rebellion, Blue Heart, PFE, local food vendors, and more, all showcasing efforts to improve Eastbourne’s environmental future.

Colourful gazebos on the Western Lawns, Eastbourne

The Eco Fair on the Western Lawns.
Photo credit: Sam Powell

Let's get Kidical

One of the festival’s standout events was the “Kidical Mass Bike Ride”, a global campaign locally organised by Bespoke Cycle Group. Parents, children, local councillors and residents cycled from the Lawns to Princes Park and back, calling for better cycling infrastructure, particularly along the seafront, to enable safer cycling for children and promote active, eco-friendly transport.

A large number of people in high viz and colourful clothes cycling along Eastbourne seafront road. There are adults and children of all ages.

Tomas Siroky and Robert McGowan leading the way.                                        Photo credit: Sam Powell.

Water walks, water talks, water museums and more

A guided walk on Pevensey Levels on the first Sunday explored wetland biodiversity and conservation efforts. The “Paddle Out” protest, on the following Saturday, drew more than 30 people and numerous beachgoers to demand action on the sewage crisis and year-round water- quality testing.

At The View Hotel, Compass Community Arts and Strandliners, supported by Blue Heart funding, created the interactive “Museum of Water”, using water samples to highlight local water health and its environmental journey.

Events throughout the week included litter picks, educational talks, bench dances, walks, art exhibitions, well-being sessions and family-friendly activities.

A group of people walking across very wide grassy path with trees either side and blue skies behind

The Pevensey Levels walk was guided by Andrew Durling and Robert McGowan of EEAN.                      Photo credit: Sam Powell.

Political engagement

Festival participants included Liberal Democrat councillors Tom Nevill, Ali Dehdashty and Andy Collins; Conservative councillor David Small and peer Lord Ralf Lucas; and 2024 Green Party parliamentary candidate Mike Munson. MP Josh Babarinde, who spoke at the opening ceremony, also tabled a parliamentary motion recognising the festival and advocating for cleaner water and reduced plastic use. In 2017, over a million plastic bottles were bought globally every minute, many ending up in waterways and landfills.

Closing ceremony

The festival concluded at Holywell Beach, where a natural spring meets the sea, with a performance art piece accompanied by a violinist. Cllr James Murray praised PFE’s initiatives, including refill water stations and local beach clean-ups. The event closed with Oliver Sterno officially handing over the leadership to the new PFE coordinator, Chris Mason.

Oliver Sterno (right) and Chris Mason (left) at the “Paddle Out” Protest. 
PhotoCredit: Sam Powell.

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